Extended Producer Responsibility (EPR)

What is Eco-Modulation and the Costs Involved?

Mikey Pasciuto
May 7, 2025
31 minutes

Extended Producer Responsibility (EPR) and eco-modulation are changing how businesses approach product design, packaging, and waste management. With global EPR schemes projected to cover over $1 trillion worth of consumer products by 2030, organizations face both unprecedented challenges and opportunities.

The traditional 'take-make-dispose' model is giving way to circular economy principles, where your waste is now your problem. For business leaders, sustainability teams, and product designers, understanding and implementing eco-modulation principles isn't just about compliance – it's about competitive advantage. Leading organizations implementing robust EPR strategies are reporting 23% lower waste management costs while strengthening their market position.

Cost-benefit analysis of eco-modulation implementation

  • Companies implementing eco-modulation principles save an average of 15-20% on EPR fees
  • Early adopters of comprehensive EPR strategies report 28% higher investor confidence
  • 73% of businesses underestimate their true EPR compliance costs
  • Non-compliance penalties have increased by 300% in the past 5 years
  • In some jurisdictions, they encourage businesses to report competitor non-compliance; if you don’t self-report, your competitors may “report” on you. 

The current global regulatory landscape

Today's business environment is marked by intensifying regulatory pressure, with over 400 EPR schemes active across 60+ countries. The EU's eco-modulation fees, varying by up to 200% based on product design choices, demonstrate how financial incentives are reshaping product development and manufacturing decisions.

Companies with strong EPR programs report 23% lower waste management costs on average.

This regulatory evolution isn't happening in isolation. We're seeing a coordinated global shift, with major economies implementing increasingly sophisticated EPR frameworks. In North America, states like Maine, Oregon, and California are pioneering comprehensive EPR legislation. The EU continues to lead with its Green Deal initiatives & PPWR, introducing stricter eco-modulation criteria that reward sustainable design and penalize hard-to-recycle products. Meanwhile, Asian markets, led by Japan and South Korea, are expanding their EPR requirements to cover new product categories and materials.

By 2030, global EPR schemes are projected to cover over $1 trillion worth of consumer products.

The impact of these regulations extends throughout the entire value chain. Manufacturers are reimagining product design processes, retailers are adapting inventory management systems, and waste management companies are investing in new recycling technologies. This cascade of change is creating a new normal where environmental considerations are an essential part of any business strategy. 

40% of Fortune 500 companies face significant financial risks from upcoming EPR regulations.

One of the largest key trends shaping the current landscape, which we will focus on in this guide, is eco-modulation and how it is being used as a tool to drive design innovation and reduce cost. 

For businesses operating in multiple jurisdictions, navigating this complex landscape requires a sophisticated understanding of both current requirements and emerging trends. The cost of non-compliance is rising, with penalties in some jurisdictions increasing by 300% in the past five years, making proactive adaptation not just desirable but essential.

Section 1: Understanding the Fundamentals

Extended Producer Responsibility fundamentally shifts the cost and management of product end-of-life from municipalities & individuals to the producers of the product. This principle extends beyond simple financial responsibility - it creates a direct incentive for businesses to consider the entire lifecycle of their products from design to disposal. The system often rewards businesses that engage with eco-modulation through reduced fines or lesser levels of reporting due to conformance. 

Key aspects that contribute to eco-modulation inside the business include:

Supply chain implications and material selection Change procurement policies to prevent waste and change product lines to support more sustainable packaging materials.
Financial responsibility for collection and recycling. Businesses producing large volumes of waste must participate in recycling programs to maximize diversion from landfill.
Legal obligations for reporting and compliance The same way companies have to file taxes, they now have to report on their impact.
Market access requirements in different jurisdictions. With non-compliance, companies can be walled off from doing business in certain jurisdictions.

Core principles of eco-modulation

Eco-modulation is the variation of EPR fees based on environmental criteria. Think of it as a 'carrot and stick' approach where better environmental design choices lead to lower fees. 

Eco-modulation operates as a part of EPR laws, so it draws on the same infrastructure, such as baseline fees and recycling targets set out by the law or Producer Responsibility Organization. 

Without utilizing the sustainable design principles associated with Eco-modulation, the producer would pay the baseline fee. These are standard rates that are specific to the market based on material types, weight, product, and packaging category. These rates reflect the cost waste management infrastructure faces in processing the material back into a usable good. 

Standard rates based on product & packaging category Recyclability depends on access to material markets as well as a myriad of other infrastructure. Certain areas may be better equipped to handle specific types of materials.
Material type and weight considerations Certain materials are more recyclable than others. While some may be recyclable, they can be extremely heavy relative to other materials. This can strain logistics systems, both on the producer and waste management infrastructure.
Market-specific adjustments Recyclability depends on access to material markets and a myriad of other infrastructure. Certain areas may be better equipped to handle the material type than others.

Modulation Factors

Every policy is unique in how it assesses modulation factors, but they fall into four main categories. 

Recyclability assessment

  • Evaluates how easily a product can be recycled in existing facilities
  • Considers factors like material separation, contamination potential, and compatibility with current recycling streams
  • Benchmark the design against similar designs that are readily available in the market.

Design for disassembly

  • Measures how easily different components can be separated for recycling or repair
  • Considers factors like the number of steps, tools required, and time needed for disassembly
  • For packaging, this assesses how packaging components like sleeves or labels may impede the recycling process, whereas for products, it looks at disassembly and how it affects the repairability for both technicians and customers. 

Material choices

  • Evaluates the environmental impact of materials selected
  • Considers factors like recycled content, toxicity, and availability of recycling infrastructure
  • Most EPR policies factor in the unique properties of each material into the fee schedule, so simply swapping materials from, say, glass to plastic or vice versa may be a cost-saving maneuver. 

Environmental impact scoring

  • Assesses the overall lifecycle environmental footprint
  • Includes factors like carbon emissions, water usage, and resource depletion
  • Using LCAs in an EPR policy is a hotly debated topic. It adds a level of complexity for the regulator to have to manage, and as is the problem with LCAs, there is a lot of minutia that can cause variability in results. 

Eco-Modulated Fee Calculation

When calculating the fees for a product covered under EPR that has implemented sustainable design, the process is fairly straightforward. The base rate is assessed first, depending on the packaging or product type. Then, a bonus-malus system application is applied, where, for example, a well-designed product may receive a 15% fee reduction while a poorly designed product may see an increase of fees by 10%. After the design is taken into account, some policies take it a step further by looking at where products are distributed to see if ample collection infrastructure is available in those areas. Volume considerations are then applied based on the total volume of material placed on the market.  

Section 2: Economic Impact & Strategic Planning

EPR can affect a business's bottom line, especially when going into reporting unprepared. This section provides a strategic framework for assessing and optimizing your organization's approach. 

73% of businesses still underestimate their true EPR compliance costs. 

Direct Cost Cost Explanation Recommendation
Registration Fees $500 - $50,000 annually Registration fees range depending on company size and jurisdiction. Multiple registrations are often required for companies operating across different regions. Fees are a core part of EPR, so our only recommendation is to keep track of everything and pay on time to avoid penalties. Organizations with standardized assessment frameworks are 3x more likely to meet compliance deadlines
EPR Reporting Software $250 - $20,000 annually This can require investment in software solutions for EPR reporting. We recommend Lorax EPI as they do great work across North America and the EU. Companies using EPR assessment tools report 40% faster compliance processes with an ROI averaging 250% over three years
Digital Tracking Systems for Material Flows $2,500 - $50,000 EPR requires an understanding of what material is moving where. This is something Scrapp excels at. Automated tracking systems reduce reporting errors by 89%. We don’t call ourselves waste accountants for nothing.
Upgrades to ERP systems and Specification Data Management $10,000 - $250,000 EPR requires a lot of data for businesses to report on their products. Some of this data can be buried in ERP systems and can consume company time and resources to provide data constantly. ERP systems vary and can work for anyone, but companies like Specright can integrate with your existing systems to streamline operations via a spec-driven approach.
Ongoing Maintenance & Upgrade Costs 15 - 20% of initial investment These costs vary based on the size and scope of production. Keeping production lines current with the newest technology can be costly, but so is inaction. When it comes to retooling and maintaining equipment, this journey is unique to each business. We recommend that when faced with a crossroads between making a process more efficient with EPR principles in mind, versus the easier option in the short term, to invest in the former.

Product redesign investments

Product redesign investments consist of a comprehensive range of essential activities and costs. Engineering teams must dedicate significant time and resources to optimize designs for EPR compliance and eco-modulation criteria. This process involves extensive prototyping and testing of new designs to ensure they meet both functional requirements and environmental standards. Material research and validation form a crucial component as teams evaluate alternative materials that balance performance, cost, and environmental impact. Supply chain modifications often become necessary to accommodate these new designs, requiring coordination with suppliers and potentially new sourcing strategies. One of the most significant costs comes from tooling changes, which can range from $10,000 for simple modifications to $500,000 for complex product redesigns, depending on the manufacturing complexity and scale of production.

Testing and certification expenses

Testing and certification expenses represent a significant component of EPR implementation costs, requiring comprehensive third-party verification of recyclability claims to ensure compliance and credibility. Material composition testing is essential to validate the exact makeup of products and packaging, particularly when making environmental claims or determining EPR fees. Organizations must also undergo disassembly validation to confirm that products meet design-for-recycling criteria and can be effectively separated at end-of-life. Environmental impact assessments provide crucial data on the overall lifecycle impact of products, helping to determine eco-modulation fees and validate sustainability claims. These aren't one-time expenses – ongoing compliance testing costs are necessary to maintain certifications and adapt to changing regulations, representing a continuous investment in product stewardship.

Staff training and development

Staff training and development are a critical investment in successful EPR implementation across an organization. Without organizational buy-in, EPR becomes very arduous to comply with. Check out our guide on getting organizational buy-in with zero-waste programs for tips. Initial training programs for design teams must cover new eco-design principles, material selection criteria, and design-for-recycling methodologies to ensure products meet EPR requirements from conception. Compliance reporting training ensures teams can accurately track, document, and submit required data to regulatory bodies. In contrast, regular updates on regulatory changes keep staff current with evolving EPR legislation and eco-modulation criteria. Cross-functional team development is essential to break down silos and ensure coordinated efforts across design, manufacturing, compliance, and sustainability departments. EPR will require information that is from multiple departments both internal and external.

With something as new as EPR, many organizations also value engaging external consultant support during implementation to provide expertise, accelerate learning curves, and help navigate complex regulatory requirements.

Indirect Benefits

The indirect benefits of EPR implementation go beyond regulatory compliance, creating substantial value across multiple business departments. Reduced material costs through optimization emerge as companies streamline designs via circular principles, often achieving 20-25% savings in material expenses. Lower waste management fees result from improved product recyclability and reduced end-of-life handling costs, with companies reporting an average savings of 23% in waste management expenses. Increased market access opportunities arise as more regions implement EPR requirements, giving compliant companies competitive advantages in new markets and tender processes. Enhanced brand value develops as companies demonstrate environmental leadership, with early adopters reporting up to 31% higher brand value compared to industry peers. Additionally, improved investor relations result from strong EPR performance, with companies experiencing 28% higher investor confidence as environmental, social, and governance (ESG) criteria become increasingly important in investment decisions. 

Risk assessment framework

Organizations need a structured approach to evaluate and mitigate EPR-related risks:

Regulatory Risk 

Organizations must actively manage their regulatory risk profile in the EPR landscape by maintaining awareness of their current compliance status across all operating regions. This requires systematic tracking of upcoming legislation and potential regulatory changes that could impact operations. Cross-border requirements add complexity, particularly for companies operating in multiple jurisdictions with varying EPR schemes. This is true of the USA with each state having its own unique take on EPR. Reporting obligations demand robust data management and verification processes to ensure accurate and timely submissions. Fee structure changes can significantly impact operational costs, requiring organizations to maintain financial flexibility and regularly update their compliance budgets to accommodate evolving EPR schemes.

Operational Risk

Operational risks in EPR implementation require careful management across multiple business dimensions. Supply chain adaptations may be necessary to accommodate new material requirements or design specifications, potentially affecting existing supplier relationships and procurement processes & standards. Product design modifications can impact manufacturing processes and require significant investment in new tooling or production methods. Data management capabilities must be robust enough to track and report complex EPR requirements across product lines and regions. Resource allocation decisions become critical as organizations balance competing priorities and investment needs. Training requirements pose ongoing challenges as relevant staff must maintain current knowledge of evolving EPR regulations and eco-design principles while convincing adjacent team members or the importance of their information.

Market Risk

Market risks associated with EPR compliance can significantly impact business success. Competitive positioning becomes increasingly tied to EPR performance as companies compete on environmental credentials and compliance capabilities. Consumer expectations continue to evolve, with growing demand for environmentally responsible products and transparent environmental practices. Brand reputation can be significantly affected by EPR compliance performance and environmental stewardship. Market access restrictions may limit opportunities for non-compliant companies as regions implement stricter EPR requirements. Investor requirements increasingly emphasize environmental performance and EPR compliance as key criteria in investment decisions, affecting access to capital and company valuation.

Companies implementing eco-modulation principles save an average of 15-20% on EPR fees, while early adopters report 28% higher investor confidence. 

Section 3: Eco-Modulation Guide for Product Teams

Successful EPR and eco-modulation strategies align with broader sustainability goals.

EPR may have separate legal requirements, but it doesn’t require everyone to start from scratch. Companies that have already pursued sustainability initiatives such as zero-waste programs or environmental footprint tracking will find themselves in a great position to adapt to EPR. Adapting to EPR may be challenging at first, but following the data and aggregating information will serve you best. “You cannot track what you don’t measure.”

Design principles for eco-modulation 

With eco-modulated product designs reducing end-of-life costs by up to 45% and 82% of product designers citing lack of clear guidelines as their biggest challenge, this section provides actionable frameworks for design teams and waste management infrastructure to learn from one another. 

Material Selection Strategy

Material selection strategies have nuance, but as a designer, remember to keep things simple. Simple & consistent is what works best for waste management infrastructure. Strategies that emphasize mono-materials over composites, materials with established recycling streams, incorporate recycled content, have strong material compatibility criteria, and phase out unnecessary or problematic substances will have a much easier time with EPR both paperwork and cost-wise. 

A sustainable material is appropriately selected for its intended use, sourced through transparent supply chains with fair treatment of all stakeholders, and harvested in a way that allows for perpetual resource availability without permanent depletion of supply or environmental degradation.

Material Type Design Guides Link
Paper/Fiber 4EverGreen https://4evergreenforum.eu/wp-content/uploads/4evergreen-Circularity-by-Design3.pdf
Plastic Recyclass https://recyclass.eu/recyclability/design-for-recycling-guidelines/
Glass Closing The Loop https://kidv.nl/media/rapportages/closing_the_loop.pdf?1.2.4
Metal Steel https://www.cancentral.com/wp-content/uploads/2023/01/Can-Recycling-Guide-V15-1.pdf
Metal Aluminum https://www.aluminum.org/sites/default/files/2021-10/AA_ContainerDesignGuide.pdf

Above all, documenting material decisions streamlines EPR reporting and keeps processes efficient by minimizing scrambling for specifications. 

Sustainable Packaging Strategies

Sustainable packaging strategies are unique to every brand and frankly, could be an entire book on its own. For simplicity, different segments of sustainable packaging strategies are listed below. 

Implementing Recycled Content Using recycled materials in packaging reduces demand for virgin resources and supports circular material flows. The incorporation of recycled content helps create market demand for recycled materials, making recycling programs more economically viable and directly supporting infrastructure funded by EPR programs. However, recycled content must be carefully selected to maintain package performance and safety while meeting regulatory requirements for food contact or other sensitive applications.
Lightweighting/Material Efficiency Lightweighting involves optimizing package design to use the minimum amount of material needed while maintaining functionality. This reduces resource consumption, transportation emissions, and waste throughout the product lifecycle. Material efficiency can be achieved through structural design improvements, material selection, and process optimization without compromising package integrity.
Tethering & Disassembly Tethering keeps components like caps and lids attached to the main package to prevent them from becoming litter or contaminating recycling streams. Proper disassembly features allow packages to be easily separated into individual material components for recycling. These design elements improve recyclability while maintaining consumer convenience.
Accessibility Accessible packaging ensures that people of all abilities can easily open, use, and dispose of packages properly. This includes considerations like easy-grip features, clear opening instructions, and appropriate force requirements. Accessibility can play a big part in EPR & eco-modulation, specifically as some packaging for products that are essential can receive exemptions.
Mono-Material Monomaterial packaging uses a single material type throughout each or all components to simplify recycling. This eliminates the need for separation of different materials and reduces contamination in recycling streams. Mono-material design often requires innovative engineering to achieve desired functionality without relying on multiple materials, which has been a widely discussed topic with flexible plastics.
Recyclable Design Recyclable design ensures packages can be effectively processed through existing recycling infrastructure. This includes using recyclable materials, avoiding problematic additives or components, and following size/shape guidelines for sortation systems. Truly recyclable designs consider the entire recycling process from collection through reprocessing.
Compostable Design Compostable packaging is designed to completely break down into natural elements in industrial or home composting conditions. These materials must meet strict standards for biodegradation, disintegration, and ecotoxicity within specified timeframes. Compostable design requires careful consideration of local composting infrastructure and clear consumer communication.

SnapSlide Packaging Evolution Case Study

As mentioned before, Eco-modulation doesn’t have to come at the expense of other aspects of packaging. Sustainability is not a zero-sum game. This is especially true in the case of SnapSlide, a revolutionary child-resistant bottle closure designed to enhance accessibility for those with physical limitations. Additionally, because the closure uses less plastic than traditional caps, SnapSlide has created an enhanced customer experience while also preparing their customers for eco-modulation at the same time.SnapSlide is material agnostic and can be made from a variety of materials, but Polypropylene is the material which the company uses most frequently. This allows it to integrate with a wide variety of applications. By utilizing standard manufacturing practices while using fewer raw materials, SnapSlide is extremely cost-competitive while delivering a premium user experience. Customers have reacted positively to SnapSlide and the brand has enjoyed exponential growth in social media following, multiple industry awards for innovation and sustainability, and positive press coverage across the globe. See the first time customer reactions here.

 

Snap Slide has been shown to deliver a reduction in plastic use between 27 to 66 percent, depending on application, when compared to traditional closures. Snapslide is able to reduce overall plastic use while achieving superior functionality for existing users and attracting new users through its unique, accessible design.

Traditional vs. eco-modulated design 

Closure Type (33mm) Closure Weight (g) Closures per Kilogram of Plastic # of Units Sold Total Plastic Generated (kg) Total Projected EPR Fees without exemption*
Traditional Closure 9.04 110 1,000,000 9040 $6033.66
Snap Slide 3.19 313 1,000,000 3190 $2129.13
⍙(Delta) 64.70% 64.90% 0% 64.70% 64.70%

For every kilogram of plastic, Snapslide creates ( 27 to 66 percent) the amount of closures while reducing EPR spend by $0.43-$0.67/kg through eco-modulation. When analyzed via Recyclass’s online tool, the closure, in combination with the bottle, was awarded a recyclability score of “B”. Additionally, due to the SnapSlide OTC closures being 27 to 66 percent lighter than other existing closures they can be exempt under some EPR laws due to being only a small fraction of the overall mass compared to other packaging components.

*EPR Fees calculated based on preliminary fee schedule from EU PPWR on 11/11/2024. Plastic Fee used was $667.44/ton. Ecomodulation has not come into effect so fees with SnapSlide could be lower than represented due to increased accessibility.

SnapSlide is another use case that shows sustainable design can be simple. It eases implementation challenges through a versatile approach to production. It can integrate with virtually any product line, while minimizing the overall amount of material needed to achieve a higher level of packaging performance (and accessibility) than traditional closures.

Section 5: Future Eco-Modulation Trends

The evolution of eco-modulation is enabled by Digital Product Passports, which create comprehensive digital identities for products throughout their lifecycles, enabling detailed material tracking and transparent documentation from sourcing to end-of-life management. These digital passports can be serialized at the individual product level, allowing for two bottles of the same product to be identified differently. This digital transformation is powered by emerging technologies, with blockchain enabling hyper-granular supply chain traceability, while RFID and automated reporting systems provide real-time tracking and improve compliance accuracy. These technological advancements create significant market opportunities as forward-thinking organizations develop new business models centered on circular economy principles and the growing repair economy, supported by right-to-repair legislation. Organizations that effectively adapt to these EPR requirements gain compelling competitive advantages, from first-mover benefits and brand differentiation to improved operational efficiency and enhanced customer loyalty, particularly as environmental performance increasingly influences consumer choices and regulatory requirements become more stringent. Through this digital transformation, companies can streamline cross-border compliance, access real-time performance metrics, and capitalize on growing opportunities in recycling infrastructure development and green procurement, all while reducing costs and increasing customer satisfaction in an increasingly environmentally conscious market.

Strategic Recommendations

To effectively implement EPR reporting, organizations should adopt a balanced approach between immediate priorities and long-term strategic goals. Initially, focus on establishing robust material tracking systems by leveraging existing ERP infrastructure or specialized waste accounting solutions while ensuring comprehensive team training and maximizing data collection capabilities. Organizations should begin by looking upstream at procurement to reduce waste at the source. As these foundational elements mature, advanced technology initiatives will progress beyond the pilot phase, and supply chain integration will be strengthened through strategic procurement policies. Before pursuing market expansion, companies should thoroughly assess jurisdiction-specific EPR regulations to understand varying requirements while maintaining core business data consistency. 

Looking into the near future, organizations should focus on innovating their business models to reduce EPR-related friction and mitigate risks. This approach has shown promising results, with companies that adopted strong EPR positions being 2.4 times more likely to gain market share, and the global EPR market is projected to grow at a CAGR of 27.5% through 2030. Success in this space requires developing strong partnerships within the circular economy ecosystem, whether through existing infrastructure utilization, custom take-back programs, or on-site waste processing capabilities; waste is a problem that cannot be solved alone. With 85% of executives anticipating significant EPR impact on their industries within five years, early adopters of eco-modulation principles are already seeing substantial benefits, reporting a 31% higher brand value. By taking a methodical, phased approach to EPR implementation, organizations can transform compliance requirements into competitive advantages while contributing to broader sustainability goals.

How can Scrapp help?

The team has worked with brands around the world on forming an effective EPR strategy. If you looking to understand your EPR obligations and reduce fee, reach out to the team to learn more or book in a free strategy session.

Article by
Mikey Pasciuto